Marketing Officer In Cubao Quezon City Upto 30k

Marketing Officer in Cubao Quezon City upto 30k

A. Job Summary

Brand management focuses on the marketing activities of a certain brand to increase its popularity among target consumers, while also gaining market share. The function of brand management is to take a company's products and focus on building a favorable, positive image in the eyes of the public, using creative marketing techniques. As markets become increasingly competitive, Brand Associates serve as a vital force in helping differentiate a company from those of the competition. A Marketing Officer helps a brand manager with duties in business and promotion. These duties include gathering data, analyzing market opportunities, setting objectives and developing plans and presentations. As part of the Brand Management team, a Marketing Officer is tasked to grow specific brand/s by setting up the right strategies for product, pricing, place and promotion based on consumer insights and trade understanding.

B. Duties and Responsibilities

-Assists in development and execution of the business plan approved by management

-Assist and develops the communication plans for the brand/s assigned

-Cascades planograms, point-of-purchase materials, and visual merchandising guidelines for their brands

-End to end implementation of the brands from coordinating closely with Merchandising Teams order to launching the brand in-store and online

-Assistance on the sales tracking, analysis on what sells and understanding the trends of the product through data and setting up action plans to address profitability of the brand

-Ensure smooth coordination with the principal and able to negotiate for better margins / free marketing collaterals / additional support, etc

-Constantly monitors competition and updates management on these activities and price changes

-Works with interdepartments to ensure success of various projects and launches

-Performs other tasks that may be assigned by the immediate leader

C. Qualification

-Graduate of a college degree, preferably Marketing-related course

-At least 1 year related working experience in Brand Marketing

-Ability to work as part of a multi-disciplinary team

-Ability to analyze numbers and solve problems

-Ability to manage different projects at the same time

-Ability to work well under pressure

-Strong organizational skills, analytical skills and attention to detail

-Excellent interpersonal, oral and written communication skills

-Basic to advanced Microsoft Excel and Microsoft PowerPoint skills

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