Website Copywriter

6 months ago
Category:Writers and Copywriters
Type::Full time
Salary:Pnegotiable
Location:Taguig
Job description:

POSITION OVERVIEW

A Website Copywriter creates persuasive, attention-grabbing, informative text, also known as copy that describes and/or promotes a business' product or service. The writing is used in various marketing materials such as print, newspaper articles, newsletters and magazine ads, billboards, catalogue descriptions, direct mail campaigns, blog entries, speeches, even television and radio commercials for publicity. A task of a Content Writer includes but is not limited to editing copy, laying out Web pages, posting copy to websites, meeting with clients to conduct research, etc.

GENERAL RESPONSIBILITIES:

Play a fundamental role in the content strategy and development process whilst work closely with the Creative team

Develop compelling content, creative concepts and copy designed for interactive advertising and marketing materials

Concept, create and write clear, engaging and persuasive copy for campaigns across all media such as websites, brochures, ads, and other means of advertising

Be able to understand your audience and write in multiple voices and styles as you may be required to quickly switch from one client project to the next

Explore different ideas and concepts for both the visual and verbal elements in tandem with the creative team

Work closely and effectively with art directors, designers and production, collaborating to develop creative concepts

Understand strategy and be an active participant in ensuring the integrity of the project strategy is maintained throughout the creative process

Update digital media with timely content and perform search engine optimization techniques

Check copy for spelling and grammar errors; ensure that all copy is delivered on deadline, proofed and 100% error free

Revise, edit, and proofread content as needed or directed within tight deadlines

Any other task/duty as directed by client/management

POSITION REQUIREMENTS:

Must possess at least a Bachelors/College Degree in Journalism, Mass Communication or equivalent

With at least 1 to 2 years of relevant working experience in creating Australian travel and lifestyle copywriting either as a full-time or freelance copywriter, and in copyediting, required

Has flawless command of the English language both written and oral with a knack for sentence structure and grammar

Strong grasp of marketing and branding concepts

Australian copywriting background and experience, required

Experience in SEO and Wordpress, desired

Strong grasp of marketing and branding concepts, both digital and print, preferred

Exceptional writing and presentation skills and understanding of the art of advertising

Works diligently to understand the target audience and understands the value of research and competitive set awareness

Understands the importance of deadlines and plans accordingly to meet them

Must be able to demonstrate effective time management skills - handle and prioritize multiple projects regardless of the inevitable changing scope, timelines, goals, deliverable, etc.

Good track record in being able to adapt quickly to unscheduled work and impromptu projects

A keen observer that understands the best ideas can come from anywhere (out of the office), at any moment (off the clock) and is always on the lookout for inspiration

Loves participating in the creative process from brainstorm to launch, actively seeks out opportunities to contribute during all phases

Must be a team player comfortable in a collaborative environment and always eager to share and refine ideas

Receptive to constructive feedback and understands that revision is an essential part of the creative process

Is passionate and original

Must be willing to work in Makati Ayala Avenue

Must be willing to work in an early morning shift

Min. Qualification:College graduate, Australian Copywriting, Travel and Lifestyle Copywriting, Copyediting
Shift:Day shift
How to apply:
For interested applicants, kindly send your updated resume through: [email protected]
Posted by:Diversify Offshore Staffing Solutions
Views: 433