Online Marketing Specialist

The Online Marketing Specialist will be responsible for conceptualizing, creating, coordinating, supporting and executing ads and marketing campaigns through various online marketing channels. He / she will also be tasked to conceptualize and create ads, website/marketing techniques to drive online/offline sales to achieve and support company sales goals. The specialist will also manage /maintain the companys various online stores.

RESPONSIBILITIES

Manage and coordinate all digital marketing activities

Support the goals set in the marketing plan

Translate the company's objectives into marketing strategies

Improve search-engine rankings

Share qualitative content on different social media channels

Monitor and improve (if needed) company's online reputation

Create, send and answer email campaigns

Conceptualization and meeting deadlines

Brainstorm new and creative growth strategies

Evaluate emerging design trends

Have a strong planning, organizing and time management skills

Be able to work independently as well as be a team player

Be able to multi-task effectively

Ability to handle issues objectively and analytically

Working closely with internal teams, the incumbent will be focused on email, digital, social media and web marketing and looking for ways to integrate these elements into overall marketing plans

Provide analytic reports for email campaigns, website traffic

Work successfully with the President and Operations Manager and other cross-functional team to propose, develop and execute online campaigns to drive required conversion rates to meet sales plan.

REQUIREMENTS

Bachelor/Master degree in Marketing, Media, Communication

A minimum of two up to five years of experience in online marketing

Google AdWords and Analytics Certifications are a plus

Extensive experience and knowledge of Google AdWords, Google Analytics, Bing Ads, Facebook Ads, etc.

Strong analytical skills a must

Excellent eye for details

Ability to work independently as well as in a team

Proactive attitude

Excellent project management skills

Excellent English skills, both written and oral

COMMITMENT

Self-motivation

Can do attitude

Solutions driven

Going the extra mile

Attention to detail

Problem solving

Presentation skills